The Strategy That Took
Rooi Blomme From Relying on Social Media to Ranking 1st when locals Search for Florists
Meet Lee: The Creative Heart Behind Rooi Blomme Floral Design
Lee is known in Paarl for her warm personality, artistic floral arrangements, and the way she pours her soul into every bouquet. Her clients love her work, but even with a loyal customer base, she faced a challenge almost every small business eventually hits.
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She had no Google presence.
No Google Business Profile.
No way for new customers to find her when searching “florist Paarl” or “wedding florist Paarl.”
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She relied almost entirely on word-of-mouth, referrals and her Facebook page.
And while that brought in some customers, it wasn’t predictable…
and it definitely wasn’t enough to keep her business growing consistently.
The Challenge: “I Just Need More People to Find Me.”
Paarl has many florists competing for the same customers, especially brides, event planners, and people searching for same-day flower deliveries.
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Without a Google Business Profile, Rooi Blomme wasn’t showing up anywhere online.
Every day, new customers searched for florists in Paarl and she wasn’t even an option.
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She needed a way to:
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Show up where customers are actually searching
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Build trust quickly
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Compete with established florists
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Get a consistent flow of new customers
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Stop relying on chance, luck, and referrals
"I was mostly getting clients from Social Media and Word of mouth"
With over 10 competitors in Paarl
That's when she partnered with us...
In under 90 Days we took her from not ranking at all to first place in google's local search ranking
How we achieved it:
We created a full Google Business Profile for Rooi Blomme Floral Design, built and optimized it properly, and designed it to rank for the most valuable keywords in her market.
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Within just 90 days, her business climbed to:
#1 for “florist paarl”
#1 for “wedding florist paarl”
#1 for all major florist-related searches in Paarl
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She didn’t run ads.
She didn’t build a website.
She didn’t launch a new marketing campaign.
Just a single, correctly-built Google Business Profile. Done strategically and professionally.
The Results: From Hidden… To The First Florist Customers See
Because customers search on Google first when looking for a florist, ranking in the top spot instantly changed the direction of her business.
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Now she enjoys:
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A steady stream of new customers discovering her every day
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Increased calls, messages and orders
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More visibility than florists who’ve been listed on Google for years
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Local brides and event clients finding her instantly
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A long-term foundation for growth without relying on paid ads​
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And the best part?
This result was achieved in 7 days, from having no profile at all to being the #1 florist in Paarl.
What Could This Mean for Your Business?
Imagine becoming the first option customers see when they search for your service.
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Imagine getting consistent clients without posting every day on Facebook or relying on referrals.
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Imagine finally having predictable visibility that grows your business month after month.
That’s exactly what we built for Rooi Blomme and exactly what we can build for you.
Book a free 30 min call and we'll show you exactly how we'll fill your calendar with new projects each month.